🆕  2025 U.S. State Privacy Laws: what you need to know
Use cases
Beyond cookie scanning

Website tracker scanning and management

Never worry about hidden cookies and tags again with automated, proactive visibility and management.
Book a Custom Demo
website tracker scanning
ziprecruiter is a customer of Ketchforbes is a customer of Ketchpurple is a customer of Ketchdollar shave club is a customer of Ketchwhiteclaw is a customer of Ketchdish is a customer of Ketchimax is a customer of Ketchcavenders is a customer of Ketchseatgeek is a customer of Ketchgood smile company is a customer of Ketchpret a manger is a customer of Ketchremitly is a customer of Ketchinchcape is a customer of KetchREA Group is a customer of Ketchrenaissance is a customer of Ketchpc richard and son is a customer of Ketchthe globe and mail is a customer of data privacy software Ketchkse is a customer of Ketchthe realreal is a customer of Ketchutility warehouse is a customer of Ketchgorjana is a customer of Ketchfortune brands is a customer of Ketchfrancesca's is a customer of Ketchazul is a customer of Ketchdefinity is a customer of Ketchallsup is a customer of Ketchbetterment is a customer of Ketchchipotle is a customer of Ketchdemandbase is a customer of Ketchgrindr is a customer of Ketchhasbro is a customer of Ketchinspire brands are a customer of Ketchdrift is a customer of Ketcharby's is a customer of Ketchbaskin robbins is a customer of Ketchdunkin donuts is a customer of Ketchbuffalo wings is a customer of Ketchjimmy johns is a customer of Ketchsonic is a customer of Ketch
Take a Tour of our Tracker Management
Consent Management Platform interface example

Navigating the complexity of website trackers

As regulators ramp up their scrutiny of website controls and businesses grapple with the ever-expanding complexity of tags and trackers, ensuring full visibility and compliance has never been more critical—or more challenging. The proliferation of hidden cookies, unmonitored tags, and sprawling data practices across digital properties can leave even the most diligent organizations exposed to regulatory risks and consumer mistrust.
Ketch Third Party Risk Intelligence provides automated, proactive tracker scanning to bring clarity and control to your website's tracking landscape, so you can stay ahead of regulators and respect consumer consent preferences.
‍
Read more:
‍Mastering website tags and cookies: a best practice guide for privacy compliance

Ketch Third Party Risk Intelligence comprehensive diagnostics and control over trackers, tags, and cookies

01

Comprehensive scanning across your digital properties

Ketch automatically scans your websites to give you a complete and growing picture of your website trackers and tags (including cookies!). Manage everything in an intuitive, easy-to-use user interface. 
02

Automated detection and classification

Never worry about your marketing team dropping a new, privacy-related tag without your knowledge again. Ketch automatically detects and classifies new tags, ready for your review. 
03

Proactive issue notification and resolution

New tag or tracker appearing on your site? Missing trackers no longer in use, that need to be removed from your disclosures and notices? Ketch notifies you every time so you don’t miss a thing. 

Worried about website tag compliance? Take our free privacy health check

When consumers opt-out of data collection on your website, your privacy-related tags and cookies should stop firing. Do they? Find out in minutes with our free health check. With just your URL, we can scan your website and tell you if your consent/cookie banner choices are connecting properly to your tag management. 
Run Privacy Health Check

Product features

Comprehensive scanning across your digital properties

Your tracker profile page provides detailed information about each and every tracker, cookie, and tag: origin, type, purposes associated, disclosure and blocking status, and more. Ketch tracker scanning conducts automated, proactive scanning so you never have to worry about missing items.

Intuitive user interface and summary dashboard

The tracker scanning homepage provides a bird eye view across all of your digital properties to view current tracker statuses, new trackers requiring review, and any outstanding issues. All tasks can be completed in this no-code, intuitive user interface, easy-to-use for any non-technical stakeholder.

Automatic new tracker detection and classification

When a new tracker is found, Ketch Platform categorizes it and automatically assigns a recommended purpose of processing (such as advertising, or analytics). All you need to do is review and confirm mappings. Bulk actions enable you to complete these reviews in a snap.

Automatic removal recommendations for dormant trackers 

Avoid bloated, outdated lists of tags in use with automatic notification. When a previously categorized tracker has failed to register in scanning for 180, Ketch will proactively notify you and propose removal and/or un-disclosure of the tracker from your consent notices and policies.
No-code, customizable templates for GDPR, CCPA, and more
Identity recognition across devices, channels, and platforms
Comprehensive cookie/tag scanning and categorization
Comprehensive cookie/tag scanning and categorization

The latest in trackers, cookie scanning and more

Brands and businesses, brace yourselves—the New York Attorney General just released the Business Guide to Website Privacy Controls, and it has serious ramifications for website tags, trackers, and consent management. 
View More
Regulations, News, Privacy tech

How to meet the New York AG website privacy controls requirements

Max Anderson
8 min read
Privacy Tech, Consent Management, Top Articles

How to master website trackers, tags, and cookies for privacy compliance

Kimber Robbins
5 min read

Manage your trackers, safeguard user trust.
‍Start with Ketch.

Request a Demo
Try Ketch Free