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At Ketch, we’ve built a new generation of tools that help businesses give data control back to the consumer, wherever the data goes and however its used

In this three part series, co-founder and CEO Tom Chavez provides an in depth look at our founding principles, the key challenges businesses face in managing personal data, and how Ketch’s Responsive Infrastructure™ is ushering in a new era of data control and consumer trust for businesses around the globe.

In part two of this three part series, we explain the most important challenges that businesses must overcome to manage data in a privacy-centric world.